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    MBA in
    SPORTS MANAGEMENT

    MBA in
    SPORTS MANAGEMENT

    In the realm of sports, you don't need to be a skilled athlete to be an integral part of the industry. Whether your heart beats for management or marketing, or any other facet of this dynamic field, you can pursue your passion while contributing to the success of the industry.

    Sports Management is a dynamic and multifaceted field that encompasses the strategic planning, organization, and administration of various aspects within the world of sports.

    OVERVIEW

    An MBA in Sports Management equips you with a deep understanding of the sports industry, excellent leadership and communication skills, and the ability to adapt to the ever-evolving landscape of sports. MBA ESG India offers the MBA in Sports Management program in Bengaluru and Pune campuses.

    It is designed to offer students a comprehensive and practical education in the foundations of sports management. The program offers a mix of classroom training & industry collaboration.

    BENEFITS OF
    STUDYING MBA IN SPORTS MANAGEMENT

    An MBA in any domain helps you move from technical to leadership roles in an industry. MBA in sports management is a specialized course focused towards developing managers & leaders in sports industry.

    GROWTH IN sports INDUSTRY

    Indian Sports industry projected to reach US $ 100 bn by 2027. Over 1 Lakhs jobs have been created e-sports industry in FY 23 alone in India. These are some indicators which show tremendous growth in the coming future.

    DEMAND FOR SPORTS PROFESSIONALS

    With India emerging as the hub for professional sports, both traditional and non-traditional, there is a growing demand for quality, professionals to manage players and the business surrounding it.

    PURSUE YOUR PASSION

    Getting a chance to make your passion a profession is a rare privilege. The chances to succeed in one’s career are higher if one loves the profession, they are part of.

    NETWORKING

    One gets to work with sports celebrities and experts in the field. A very niche domain where networking can work wonders in one’s career.

    TRAVEL

    As an added perk, one gets to travel and explore multiple locations and the sports events happen across the world.

    MBA PROGRAMS HIGHLIGHTS

    The MBA in Sports Management programme shall be for a duration of four semesters, spread over a period of two years covering various aspects related to business management

    French pedagogy

    French pedagogy is renowned for its emphasis on critical thinking, creativity, and holistic learning.

    Industry Experts as Faculty

    Up to 20% of the course is taught by French Faculty as part of sectoral immersion. In addition, there are Master Classes and Guest Lectures conducted by Industry CXOs.

    Global Immersion Program

    A two-week global immersion program at Paris for a ringside view of French sports culture and administration of sports.

    Dual Credential Degree Program

    An MBA Degree from Ajeenkya DY Patil University is awarded and a completion certificate from MBA ESG Paris

    Learning by Doing

    A unique teaching methodology which involves students conceptualising, curating, and executing projects in partnership with Industry.

    Industry Collaboration

    2 internships – Summer (4-8 weeks) & Winter (2-4 weeks) as part of curriculum. Industrial & Sports Facilities visit for real time learning environment.

    COURSE NAME DURATION FEES ELIGIBILITY & SELECTION CRITERIA
    MBA IN SPORTS MANAGEMENT 2 YEARS INR 10-12.05 LACS * Bachelor's degree in any discipline with at least 50% aggregate and above
    * Bangalore - JET + interview + evaluation of educational transcripts and credentials
    * Pune – ADYPU – Nuovos PGAT + interview + evaluation of educational transcripts and credentials

    MBA PROGRAMS curriculum

    The MBA in Luxury & Fashion Management programme shall be for a duration of four semesters, spread over a period of two years covering various aspects related to business management.

    CORE COURSES

    Mandatory courses that provide students with strong foundational concepts of business and management.

    SPECIALIZATION SPECIFIC COURSES

    Allows students to get a deeper understanding and expertise in their area of specialization.

    INTERNSHIP

    Students are mandatorily required to take up the 6-8 weeks of the internship program at the end of semester 2.

    CAPSTONE PROJECT

    A capstone project or thesis, providing an opportu- nity to apply student’s knowledge to a real-world business problem.

    Asset 7

    COURSE DETAILS

     

    Semester I

    Semester II

    Core Course

    Business Economics

    Operations Research

    Statistics for Managers

    Universal Values and Sustainability

    Financial Reporting, Statements and Analysis

    Marketing Management

    Employee Behavior and Human Resource Practices

    Discipline Specific 

     

    Sports Marketing

    Indian Sports Management Activities

    Sports Management and Diplomacy

    Discipline Specific Elective -1

     

    Sports Event and Facility Management

    -OR-

    Ethics in Sports

    Discipline Specific Elective -2

     

    Sports Financing

    -OR-

    Sports Law

    Open Elective

    Open Elective

    Open Elective

    Skill Enhancement Course

    Business Communication & Report Writing

    Sports Store Management Skills

    Skill Enhancement Course

    Business Research Methods

     

    Project Centric Learning 

    PCL 1

    PCL 1

     

    Semester III

    Semester IV

    Core Course

    Strategic Management

    Indian Economic Policies and Reforms

    Operations & Project Management

    Business Law and Corporate Governance

    Discipline Specific Elective -1

    Sports Leadership and Team Management

    E-Sports Management

    -OR-

    -OR-

    Leadership in Sports

    Service Management

    Discipline Specific Elective -2

    Corporate Governance and Sustainability in Sports Sector

    Brand Management in Sports

    -OR-

    -OR-

    Sports Economics

    Sports Media

    Discipline Specific Elective -3

    E – Commerce for Sports

    Integrated Marketing Communication in Sports

    -OR-

    -OR-

    Sports Broadcasting and Publication

    Fair Competition in Sport

    Discipline Specific Elective -4

    Sports Sponsorship and Merchandizing

    Sports Analytics

     

    -OR-

    Consumer Behaviour and Customer Relationship Management

    Sports Psychology

    Skill Enhancement Course

    Social Media Management Skill in Sports

    Negotiation Skills in Sports Management

    Project Centric Learning 1

    PCL 2

    PCL 2

    Master Thesis

    Thesis

    Final Thesis

    CAREER OPPORTUNITIES

    Sports Management involves a wide range of responsibilities, including overseeing sports events, managing athletes and teams, marketing and promotion, facility management, and financial planning.

    Some of the career opportunities post doing MBA in Luxury & Fashion Management

    ❯❯ Sports Manager
    ❯❯ Professional Sports Agents
    ❯❯ Sports Events Organizer
    ❯❯ Player Contract Managers
    ❯❯ Team Manager/ Athlete Manager
    ❯❯ Sports Facilities and Operations Manager
    ❯❯ Sports and Fitness Program Coordinators

    ❯❯ Sports Brand Sponsorship Managers
    ❯❯ Equipment / Health Club Managers
    ❯❯ Sports Media managers
    ❯❯ Sports Business Development Managers
    ❯❯ Sports Marketing
    ❯❯ Sports Consultant
    ❯❯ Sponsoring, Partnerships, and Merchandising Manager

    PLACEMENT STATISTICS

    YEAR 2020 2021 2022 2023
    % Batch Placed 85% 85% 85% 90%

    For the Batch of 2023,

    100% of Batch Placed
    Median salary – INR 7 Lpa
    Average salary secured by student above 10% Industry average*

    (source : payscale reports)

    TOP RECRUITERS

    ADMISSIONS

    The Academic Session for MBA in Data Science & Artificial Intelligence management begins in June,
    every year for the program. Application for Academic Session (AY 24-26) starts from September'23.

    ELIGIBILITY

    ❯❯ Graduate (any stream) with 50% and above score across academics

    ❯❯ Final Year Graduates subjected to them scoring 50% graduation score at time of
    admission

    Process

    ELIGIBILITY

    ❯❯ Graduate (any stream) with 50% and above score across academics

    ❯❯ Final Year Graduates subjected to them scoring 50% graduation score at time of
    admission

    Process

    TESTIMONIAL
    INTERNSHIPS + PLACEMENTS

    SCHOLARSHIP ( UPTO 100% TUITION FEES)

    MBA ESG, India is proud to present our 100% tuition fee waiver through various scholarships.


    • The applicant needs to register for a competition (project-based).
    • The Scholarship is awarded based on the performance.
    • Up to 100% of two-year tuition fees.


    • The applicant needs to secure above 80% their marks in 10th, 12th & Graduation.
    • Extraordinary performance in sports, performing arts and other extracurricular activity.
    • Awarded based on merit, combining above two factors.

    FREQUENTLY ASKED QUESTIONS

    MBA in Sports Management is 2-year specialized program that focuses on developing business skills tailored for the sports industry. Whether it’s coordinating a major sporting event, negotiating player contracts, or developing marketing strategies to engage fans, sports management professionals are integral to the success and growth of the sports industry at all levels.

    Yes! The eligibility criteria to apply for the course in MBA ESG is Graduation marks > 50% along with other passing exams (10th & 12th).

    The starting salary for a fresher range from INR 4 to 10 Lpa. However, the career growth and increments are steep post the first experience.

    MBA ESG provides the MBA degree in association with reputed Indian Universities. The Bangalore campus is associated with Jain University. The Pune campus is associated with Ajeenkya DY Patil University.

    The admission process starts from early September and goes till Feb end. However, keep a look out at admissions page for dates.

    Multiple opportunities in field of Sports Management – sports marketing, event management, administration, athlete representation, facility management, analytics, media/broadcasting, and consulting etc.

    ADMISSIONS AND CAMPUS

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