Introduction
Sports Management is one of the most actively pursued MBA courses in India. Given the increasing number of MBA colleges in India that have a strong Sports Management program, students aren’t hesitating before pursuing that course. Sports, in its multi-faceted form and varieties, has an incredible number of fans from India.
Therefore, most people who pursue this course are going to have a career near and dear to their passion. While it is true that most of these fans are from cricket, other sports like Kabaddi, Badminton, Football, Pickleball, etc., are on the rise as well.
Sports is also rapidly growing in the country. With its many domestic leagues such as PKL, PBL, and ISL thriving, and IPL being one of the most dominating domestic sports tournaments in the world, India has a bright future for everyone either playing or working in Sports.
Sports Management job options also get a tremendous boost due to it. Jobs such as Sports Marketing Managers, Sports General Managers, Sports Public Relations, Facilities Managers, and many more are rising in a geometric progression.
Sports Management is one of the most lucrative and sought-after jobs in the world right now. However, to properly execute all facets of Sports Management and to drive this industry forward healthily and develop it in a holistic manner, certain basic principles need to be covered by every Sports Manager. To delve deeper into it, let’s look at the various principles in Sports Management.
What are the Basic Principles of Sports Management?
To understand Sports Management in its entirety and to properly execute it in all its stages, one needs to follow the principles of Sports Management. Here are some of the basic principles of Sports Management:
1. Strategic Planning
Sports Management principles begin with them having to set clear goals for themselves and the organization. Based upon these goals, they develop strategies to achieve them and allocate resources effectively.
2. Financial Management
Sports Managers are also responsible for managing budgets, generating revenue, and ensuring the financial stability of the organization. While they plan events or organize any endorsement campaign, it is always important to keep a financial check on the organization.
3. Leadership
Besides setting organizational goals and carving out a path to achieve it, it is also imperative upon Sports Managers to fuel the entire organization or group to achieve it collectively. This shows leadership and management skills. They motivate individuals towards achieving organizational goals, which in turn fosters a positive and productive work environment.
4. Marketing
Not merely organizing it, but promoting sports teams, events, and athletes to attract fans and sponsors is an important principle in Sports Management. It is essential for building a strong brand and generating revenue.
5. Organizational Culture
An organization that fosters collaboration, innovation, and high performance is crucial not only for survival but also for thriving in the long run. Sports Management professionals establish a positive environment and ensure that every organization maintains such a culture and encourages it.
6. Ethics and Integrity
Sports Management professionals also have to uphold ethical standards and maintain integrity in all aspects of Sports Management. It is extremely imperative to build trust and maintain a positive reputation. It makes a Sports Manager reliable and competent in the eyes of the organization, players, and even clients.
7. Governance
Unlike organizational culture, governance is about Sports Organizations being managed effectively and responsibly. Adherence to rules, regulations, and best practices and maintaining fairness and accountability is one of the basic principle of Sports Management.
8. Talent Development
If any Sports Organization ensures proper management in their structure, it won’t just be about managers doing their function properly. It is also about ensuring that the same practices, standards, quality, and reputation remain for years to come. Even if those managers would leave, a new crop of managers should replace them without fail. To ensure this, talent development is very important under the aegis of that organization. This responsibility also falls under the principles of Sports Management.
9. Facility and Event Management
Managing sports venues, organizing events, and ensuring an overall positive and pleasant experience for participants and audience is a very important principle of Sports Management.
10. Human Resource Management
The roles and responsibilities of a Sports manager also veer into human resources. Managing staff, including hiring, training, and performance evaluation, is important for maintaining a skilled and motivated workforce. Sports Managers ensure it happens without any problem.
11. Performance Management
Continuously assessing and improving performance, whether it’s athlete performance or organizational operations, is a key principle of Sports Management.
Why Study Sports Management at MBA ESG College?
You should pursue an MBA in Sports Management from MBA ESG for multiple reasons. To begin with, MBA ESG ranks among the top 20 business schools in Europe and the top 4 in Paris. It has over 35 years of legacy and has 2 campuses in India. In Bangalore, it has partnered with Alliance University. In Pune, it has partnered with Ajeenkya DY Patil University.
This provides students with an excellent opportunity to obtain double certification — a degree from University and an MBA ESG Paris completion certification that is recognized worldwide.
Moreover, Sports Management is a thriving field in all of India, and MBA ESG has kept up with all the latest trends, happenings, and innovations in this field of work. It has exclusive access to industry professionals who prepare the students according to the needs of the Sports industry.
Practical learning, industry exposure, and global insights are the focus of the MBA program. Topping that up MBA ESG provides placement support to all our students across campuses. The placement rate has been100%, with the higher packages reserved for most of them. The placement package here ranges from INR 9 LPA to INR 20 LPA.
MBA ESG also has a large network of students, both former and current, for any fresher to connect to. This is what can be a launching pad for any Sports Management aspirant for building the strong network they need, in order to secure a solid future in Sports Management.
It’s Global Immersion Program, where students go to Paris for two weeks and immerse themselves in the French sporting culture and administration, The French pedagogy is also renowned for its critical thinking, creativity, and holistic learning.
Frequently Asked Questions (FAQs)
1. What are the career opportunities after BBA in Sports Management?
Sports Marketing Executive, Sports General Executive, Sports Public Relations, Sports Financial Analyst, Sports Agents, Sports Information Executive, Sports Event Executive, Facilities Executive, etc., are some of the career options to consider after pursuing a BBA in Sports Management.
2. What are the career opportunities after MBA in Sports Management?
Sports Marketing Manager, Sports General Manager, Sports Financial Analysts, Sports Agents, Sports Information Director, Sports Event Manager, Facilities Manager, Athletic Director, Business Managers of Athletes, and Computer Systems Analyst are some of the career options to consider after pursuing an MBA in Sports Management.
3. What skills are required for sports management professionals?
Besides good knowledge about the sports industry, a Sports Management professional also needs to have strong communication, leadership, analytical, organizational abilities, and business acumen.
4. How can I apply for the Sports Management program?
To pursue a BBA in Sports Management, a student needs to secure 50% or more marks in their higher secondary board exams across academics. They can be from any education background, i.e. science, arts, or commerce. They can then apply to a business school of their choice.
For MBA Program, the process is similar. The student needs to secure min 50% across their academics. The student can be from any specialization. They need to apply to university of their choice.
Most of the Universities have their own selection criteria and entrance exam. MBA ESG offers both BBA and MBA programs in Sports Management.
5. How does this program prepare students for the sports industry?
A BBA or an MBA in Sports Management is the perfect launching platform for anyone looking to build a career in Sports Management. The degree provides a student with necessary knowledge about the course and the profession. It conducts live events, seminars, industry-visits, internships, etc., that exposes the student to the practical mode of operations in the professional world. It also puts them together with like-minded people that helps them build a strong network of Sports Management aspirants.
