An MBA in Luxury Brand Management is no longer just a fancy program for the elite. It has become far more mainstream in recent years, thanks mainly to the country’s improving economy and the rise in HNWI and UNHWI (High Net Worth and Ultra High Net Worth Individuals) in India.
Luxury is no longer a distant dream for many Indians. It’s not something unattainable or something that’s out of reach. In more ways than one, many Indians, mainly from urban areas, are not only affording Luxury, but also choosing it deliberately.
Whether it’s lavish living conditions, buying fancy clothes, or indulging in opulent activities, Indians are no longer willing to take a back seat in any of these pursuits, even if that means going beyond their budget sometimes.
This is because Luxury is not just about indulging and enjoying the product at that time. It is so much more than that. Luxury means something; it stands for something in society, whether we like it or not.
It carries a status symbol, a mode of communication that tells the world, ‘I am here, and I can do it too.’ For generations going back to the colonial times, most of India couldn’t even dream of luxury. It was like a Diamond in the sky for them. Since today, so many Indians can, they are grasping that opportunity with both hands.
Owing to this crazy demand and the rise of luxury in the country, it has become a staple of Indian Management Studies across educational institutes. Hence, it would be becoming of us to look into the course in greater detail, specifically the fees required to study a Luxury Brand Management course in India’s tech capital, Bangalore.
MBA in Luxury Brand Management Fees in Bangalore (Institute Type & Avg. Fees) Table Format
These are some of the top Management Institutes in Bangalore, and the fee they charge for a Luxury Brand Management course:
| SL No. | Institute | Luxury Brand Management Fees (INR) |
|---|---|---|
| 1 | MBA ESG | 8.5 LPA |
| 2 | Pearl Academy | 7.85 LPA |
| 3 | CMS Business School, Jain University | 6.025 LPA |
| 4 | Alliance University | 6.5 LPA |
| 5 | International Institute of Business Studies (IIBS) | 4.975 LPA |
Top Colleges Offering Luxury Brand Management Programs in Bangalore
Some of the top colleges that offer a Luxury Brand Management program in Bangalore are as follows:
- MBA ESG
- Pearl Academy
- CMS Business School, Jain University
- Alliance University
- International Institute of Business Studies (IIBS)
Subjects Covered in MBA Luxury Brand Management
These are some of the core subjects covered in Luxury Brand Management and the specialized modules:
- Luxury Brand Strategy – Positioning, Storytelling, Luxury Brand Identity, and Portfolio Management.
- Luxury Marketing & Communication – Digital Strategy, Social Media Marketing, PR, Experiential Marketing.
- Consumer Behaviour & Psychology – Understanding the mindset of Luxury Consumers, Emotional Branding, Clienteling.
- Retail & Merchandising – Boutique Management, Visual Merchandising, Retail Operations, and Buying Strategies.
- Business of Luxury Sectors – Specific Studies in Fashion, Cosmetics, Fine Wine, Gastronomy, Art Market.
- Operations & Sustainability – Sustainable Luxury Practices, Ethical Management, and Supply Chain Management.
- Financial & Strategic Management – Finance for Luxury Managers, Luxury Brand Valuation, Entrepreneurial Thinking.
Why Study Luxury Brand Management in Bangalore?
Bangalore isn’t just the tech capital of India; it is also one of the fastest-growing economies in the country, thanks to its tech boom and IT hub. Although it has many nicknames, such as ‘Garden City of India’ and the ‘Silicon Valley of India,’ it could quite suitably be called the ‘Luxury Capital of India.’
While Mumbai and New Delhi remain two huge hubs of the luxury market, Bangalore is quickly rising to their level. And with the number of top-ranked colleges in the city that teach management, it could be a very good opportunity for those colleges to include Luxury Brand Management as part of their curriculum.
Studying Luxury Brand Management will open up multiple avenues for students. As mentioned above, subjects like Art Market, Supply Chain Management, Mindset of Luxury Consumers, Boutique Management, Luxury Consumers, etc., are all part of Luxury Brand Management’s broad syllabus.
A city such as Bangalore will allow students to access to all such branches of Luxury Brand Management in practice and in real time. You can visit Museums, Art Galleries, Luxury Malls, High-End Showrooms, and even a Posh Neighbourhood, to experience what Luxury shopping is like. You can learn about consumer behavior and how the luxury market presents itself to such potential customers.
Frequently Asked Questions
1. What Is MBA in Luxury Brand Management?
An MBA in Luxury Brand Management is a postgraduate specialized degree designed to equip students with managerial, entrepreneurial, and marketing skills curated for high-end industries like fashion, hospitality, automobiles, and jewelry.
2. Is MBA in Luxury Brand Management Worth It?
Yes, an MBA in Luxury Brand Management is worth every penny, especially given the current growing economy that we are part of. There is a rising number of wealthy individuals in the country, and the luxury market is booming right now. Hence, it would be wise to invest in a Luxury Brand Management degree and find a job in that regards.
3. What is the fee for MBA in Luxury Brand Management in Bangalore?
The fee for an MBA program in Luxury Brand Management in Bangalore might vary anywhere from INR 5 LPA to INR 9 LPA (sometimes even more).
4. What is the salary after MBA in Luxury Brand Management?
The salary after an MBA in Luxury Brand Management can be anything from INR 4 LPA to INR 10 LPA, depending on a lot of factors like college reputation, your grades, which company hired you, etc. The salary significantly increases to somewhere around INR 15 LPA to INR 25 LPA with 5-7 years of experience.
5. Which entrance exams are required for MBA in luxury management program?
CAT, MAT, XAT, CMAT, and GMAT are some of the common entrance exams that are available for pursuing an MBA in Luxury Brand Management program.
Click to read: Is Luxury brand management worth it?
