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Luxury Management Museum Visit: National Gallery of Modern Art


Visit Overview

LOCATION: National Gallery of Modern Art

DATE: February 14, 2020

FACULTY: Mr. Karim Bouhajeb


The National Gallery of Modern Art, Bengaluru was set up in the premises of the Manikyavelu Mansion at 49, Palace Road, Bangalore and opened to the public on February 18, 2009. Spread over an area of 3.5 acres, the glorious heritage building was transformed from a residence into an Art Gallery, with a display space of 1551 square metres to which a new gallery block, with a display space of 1260 square metres, was added. The architecture of the additional block was designed in a way that it merges with the style and ambience of the Manikyavelu Mansion, at the same time fulfilling the requirements of a modern museum.

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Objective of the Trip

  • A tour of the collection of art at NGMA
  • Learn more about the rich heritage of Indian art culture


Key Takeaways

  • The collection at NGMA mainly comprises of paintings, sculptures, graphic prints, and examples of early photography in India, which showcase the historical development of modern art in India.
  • The display includes Indian miniatures, colonial artists, Bengal School, and post-independence artists that led to the birth of modern and post-modern art.
  • Works of art for the NGMA were obtained through purchase, permanent loans, and gifts.

The NGMA had also acquired, from various sources by way of purchases and gifts, works of various European and Far Eastern artists. There are, in the collection, many works by European artists who visited India in the 18th– and 19th-centuries, portraits, and exotic Indian scenes. A few notable artists among them include Tilly Kettle, William Hodges, Thomas Daniell, and Emily Eden.

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The National Gallery of Modern Art houses some of India’s richest heritage within its palatial walls. The visit helped our MBA in Luxury Management students in gaining an in-depth understanding of Indian art and artists such as Rabindranath Tagore, Jamini Roy, and Abanindranath Tagore. It also helped them realize India’s progress in the Arts through the ages.

Luxury Management Industrial Visit: Titan Watches

Visit Overview

COMPANY NAME: Titan Company (Tata Group)
DATE: January 18, 2020
TIME: 10.00 a.m. to 01.00 p.m.
SPEAKER: Mr. Salvem (HR Department), General Manager, Production and Quality Assurance
CO-ORDINATOR: Dr. Prathima Murali

The industrial visit to Titan was organized by the Luxury Management department of MBA ESG to provide students an inside look at the making of luxury and premium watches along with other umbrella brands by Titan Watches. It was also intended to provide insights into the watch industry in India.

Titan Watches was started in 1984 as a joint venture between Tata Group and the Tamil Nadu Industrial Development Corporation. The company brought about a paradigm shift in the Indian watch market when it introduced its futuristic quartz technology, complemented by international styling. Today, Titan stands as the 5th largest integrated brand watch manufacturer in the world.

The Titan Belief

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The Visit

Mr. Salvem from Titan, our speaker for the visit, explained key concepts related to the watch-making process. Students learnt,

  • How case pressing is done
  • How cases are trimmed into different designs
  • The materials used for watch-making based on the price range
  • Polishing, via diamond cutting and shaping
  • Production elements
  • Manufacturing of the tiniest parts of the watch
  • Packaging and the company’s presence in Indian markets

Students discovered what characteristics classify a watch as luxury, mid-range, and mass market.

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Students were taken through the complete manufacturing life-cycle of a watch.

  1. Case-Making and Cutting: This process involves the shaping and sizing of dials of different materials including brass, copper, and platinum.

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2.Manufacturing of Different Parts: Every single part, even the tiniest of parts, which could only be seen through a microscope, were manufactured in the factory itself.

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3.Shaping of the Dial: A separate department does the shaping of dials.

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4.Assembling and Testing of Parts: Their assembly warehouse is spread over an area of 40,000 sqft. Mr. Salvem explained that women were mostly assigned the task of assembly as they are considered to be more patient.

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5.Quality check: Titan provides the highest quality watches due to a rigorous quality-checking process. State-of-the-art machines such as CMM, Videograph Measuring Machine, Form Tester, Roughness tester, Height Master, etc. are used for this purpose. As such, this area was restricted to visitors.

The Watch industry is intricate and complex, just like its creations. It was quite a productive outing for our students, who also thoroughly enjoyed the visit.

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Open Day at MBA ESG | November 17, 2019

There’s always enthusiasm in school about the amazing training, the awesome lectures, the expert French faculty, the industrial visits, and so much more happening at the school. While we at MBA ESG know how eventful our days are, many do not. The Open Day is MBA ESG’s way of opening doors to new students and their parents and giving them a taste of what it’s like to be in an unconventional school, taught by, not teachers, but industry professionals themselves.

The Open Day for November was held on a Sunday owing to exams the previous day. While we expected a small turnout, the crowd pleasantly surprised us. We were greeting many young management enthusiasts, some of whom came with their parents. Their inquisitive minds and enthusiasm for learning being a part of upcoming industries such as sports management and luxury management really blew our minds away.

This goes to show that today’s generation is interested in offbeat and unconventional careers rather than run-of-the-mill degrees that lead to nowhere.

MBA ESG regularly conducts Open Days to give prospective students and parents a closer look at the school. If you wish to participate in the next Open Day or want updates on our upcoming events, please send us an enquiry.

Check out our MBA in Sports Management or MBA in Luxury Management programs.

Amrut Distilleries Industrial Visit | Luxury Management

Date of Visit: September 27, 2019

Speaker: Mr. K Prakash, General Manager, Production and Quality Assurance

The industrial visit to Amrut Distilleries was organized by the Luxury Management department of MBA ESG to provide students insights about the making of luxury single malt. It was mainly intended to be an eye-opener about the distillery industry in India.

Amrut Distilleries has a distinguished legacy in India. The company was incorporated in 1948 and was the first single malt whisky to be made in India. The single-malt whisky is produced from barley which is procured from Rajasthan and peated barley procured from Scotland. Whiskies from Amrut have won an enviable number of awards that display its key role in the Indian Spirits industry.

Our speaker and guide for this invigorating session was Mr. K Prakash, the General Manager of Production and Quality Assurance. He has over 27 years of industrial experience (5 in pharmaceutical, and 22 in distillery). Mr. Prakash explained key concepts related to single malt and blended whiskies, their production, manufacturing, bottling to packaging, and their presence in Indian and foreign markets.



Students were presented the complete process of making the whisky – right from cleaning the barley to its packaging. They were shown how the spirits are fermented, the temperature at which fermentation takes place, the number of days required for fermentation, the distillation procedure, the maturity period, the bottling, and finally, the packaging of the whisky. The visit also showcased the company’s commitment to the environment. There is absolutely no wastage in the entire process. The leftover barley is sold for cattle feeding.

It was a productive visit that enlightened our MBA in Luxury Management students with valuable insights into the distillery and spirits industry.

KĀDU Winery Industrial Visit | Luxury Management

Date of Visit: August 21, 2019

Project: Vineyard visit

Visit Guide: Sabine Temin

KĀDU (pronounced kaa-du) is the first premium wine offering from the Karnataka winery of Sula Vineyards, India’s leading wine producer. The Kādu wines are the most significant launch for Sula in the past 10 years. Kādu, meaning “wild” in Kannada, is also India’s first ‘Wine for a Cause’ as well as India’s first ‘Wildlife Wine’ devoted to the cause of tiger conservation.

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  • Gain a good understanding of different types of wines from around the world, their characteristics, and the wine-making process.
  • Participate in a wine tasting session. Discover how to taste wine and the different criteria used to rate wines.

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Visit Overview

  • Vineyard Visit: The guides explained in-detail about Viticulture and showed us around the vineyards. The vineyard is spread over four acres and produces high-quality grapes used in the production of wines such as Shiraz and Cabernet Sauvignon. It produces around 12,000 kg of grapes a year and produces around 8,000 litres of wine.
  • Wine Manufacturing Unit: The Wine Manufacturing Unit processes red, white, rose, and sparkling wines through different processes. Students understood the wine-making process in-depth.
  • Wine Tasting: Students were lined-up with wine glasses and served four types of in-house wines. They were directed to follow the four steps of wine tasting – Smell the aroma, Swirl the wine, Sip, and Swallow.


The visit helped students in understanding the process of wine-making and its supply chain. It also enlightened the students about the corporate culture of the wine industry. But overall, students will agree that the best part of the entire tour was the wine tasting.

Our MBA in Luxury Management program includes a number of such visits to industries that are associated with luxury. These visits are crucial to understanding how India stands in the luxury segment and what kind of careers students can expect in it.

Is Luxury Brand Management The Right Career For You?

A luxurious lifestyle is evolving every day as consumers are becoming more aware of brands that offer a delightful experience. Luxury is all about the recognition or social status an individual gets while describing an experience of a particular brand. Luxury brands are employing innovative campaigns that lift their brand to the next higher level. This has created enormous career opportunities in luxury brand management with top international luxury brands.

Market Growth

According to Confederation of Indian Industry, between 2015 and 2016, the luxury market in India grew from 14.7 billion dollars to 18.6 billion dollars at a growth rate of 25% year-on-year. The industry is witnessing a promising growth. Therefore, it is worth choosing luxury management as a career option in the coming days.

Luxury brands have been exploring new markets beyond their traditional boundaries. It has created a huge demand for such products and services such as jewelry, gadgets, exquisite holiday destinations, big fat weddings, events, hotels etc.

Career and Lifestyle

Undergraduate/Post-graduate programs specializing in luxury management can lead to highly rewarding careers in this domain. Professionals are required to possess good communication skills, an eye for detail and ability to make informed decisions. Students from this industry sector can land in positions such as a brand manager in fashion brand, marketing, PR in textiles or accessories industries and other profiles.

Luxury brand management professionals avail lucrative opportunities in the countries such as France, Italy, the UK and the U.S. They are offered extremely competitive family healthcare packages, retirement plans, work-life balance, temporary foreign assignments, leisure activities, generous maternity leave, sick leave, vacation pay policies and a lot more.